{Originally posted on Rimarama}
I’m short.
Not freakishly short, mind you, but short enough that I’ve contemplated disabling my driver’s side airbag, just in case.
During my tortuous school days (when I was short with a boy’s haircut, braces, glasses, a weird name, and plastic hoop earrings), it used to really get me down.
“Dear God, it’s me, Rimarama. Please let me get my period before Dawn Bachmeier, let T.J. Trumpower like me and, even if we don’t get married, please make it so that he asks me to the Howdy Dance. And Dear God, please let me grow at least four more inches in Jesus’ name, Amen.”
I’m a bit more comfortable in my skin these days, but every once in awhile somebody will come along and burst my bubble.
Like today at Jazzercise.
(I left the J-dog with my parents, in case anyone is interested.)
I was minding my own business before class got underway, practicing my deep breathing exercises and copying the warm-up stretches the lady in front of me was performing in a nonchalant “I do this all the time” kind of way, when I noticed the girlfriend to my left was checking me out.
At first I assumed she was coveting my totally kick-ass leopard print leotard and crazy stripe leg warmers, but after a time, she turned to me and said,
“How tall are you? Because you are NOT five feet tall!!!!”
(Fur bristles, talons release. Engage Rimarama fight mode.)
Because excuse me? Did I forget to take down the sign on my back? The one that sez I’m “FIVE FOOT FOUR AND FULL OF MUSCLE” ????
{Originally published on Dianna Huff’s B2B MarCom Writers Blog}
According to an October 2008 survey of 189 marketing professionals by Forrester Research (Making Social Media Work in B2B Marketing
), B2B marketers continue to rely on traditional digital marketing methods to drive leads — including e-mail newsletters.
Yet, given the rise of blogs and other social media tactics — and overflowing e-mail inboxes — you might wonder if something as lowly as the e-newsletter is still a viable tactic. 
The answer is: most definitely. Think about it. Despite the buzz about social media, email remains the #1 activity on the Internet
. This means that all of us check email, read email, and respond to email constantly.
Plus, not everyone reads blogs or has a LinkedIn/Facebook account. I’ve had PR and marketing professionals tell me they never read blogs but they continue to read newsletters, something I realized based on my own experience.
Although I have this blog and Twitter, LinkedIn, and Facebook accounts, I still have people subscribing to my e-newsletter every single day.
(But, just because people still subscribe to e-newsletters doesn’t mean they’re reading them. If I get tired of a company’s e-newsletter, for example, I don’t unsubscribe, I simply delete it without reading it.)
If you’re a marketer who has been putting out an e-newsletter for years, now is a great time to look it over to see how you can re-invigorate your publication, and your audience, too, with the following tips:
Election Day
Heart Masks Mind
Remember
The Nose
What a Dream I Had, Pressed in Organdy
I Come From a Land Down Under
13 fixes for tired moms
Resolutions Don’t Have to Mean Fewer Donuts